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Vanity Beach: When youīre working alone, you donīt have that much money

After a long break, Vanity Beach played a concert and a DJ set in Saint-Petersburg. Right after the concert in Helsinki and some adventures with the train, Jonas and Jesse told a little bit about their new album, labels and combination of hard work and fun in music.

How are you doing?
Jonas: Good! We slept for two hours and jumped on the train. We had a show last night in Helsinki.

Still alive?
Jonas: Weīre still alive, yeah. We just had sound check and I guess weīre gonna play in two or three hours.
Jesse: And the train was late. Our first train broke and we had to change the trains, it was quite tiring.

As far as we understood you havenīt got much free time, as usual, while touring, but still what would you like to see in St. Petersburg and what are you going to do there?
Jonas: Weīll be here for two days. We gonna see Isaacīs church , we wanna go up to a tower. And tomorrow weīre playing records at the Union bar. So weīre gonna see that bar as well. Itīs a beautiful city, itīs nice to walk and just look around.

If Iīm not mistaken, youīve been in Saint-Petersburg before, right?
Jonas: Weīve been there once, but it was long time ago. 2008 or something.

What kind of music are you going to play on your DJ set tomorrow night?
Jonas: All kinds of music.
Jesse: I might go home tomorrow.
Jonas: Yeah, we still donīt know whoīs playing, weīre all djs and weīve got all kinds of stuff with us.

Your new album is coming out this year, right?
Jonas: Yes, īthis yearī is good.
Jesse: Weīre still in the middle of the recording

Will there be something in strong contrast to the previous stuff or will you make your fans happy with the same sound?
Jonas: Itīs been 4 years, so..Itīs been a natural progression. Older and wiser now.

Are you working with some label or by yourself at the moment?
Jonas: We are working by ourselves at the moment. We finish the album first and then will talk to labels.

Have you ever worked with labels before?
Jonas: We had a label, released our last album and weīre probably going to work with somebody else with this new album.

Whatīs in your mind, is it more comfortable to work with labels or release albums by your own?
Jonas: Of course, it depends.
Jesse: It depends a lot. Because all of work with labels is different: different kinds and different projects. It depends a lot of the band, a lot of the labels. Music and music business is changing all the time.
Jonas: And labels want fast big money.
Jesse: Yes, fast big money, so sometimes itīs hard for bands to do an album, because everybody wants good singles. Itīs harder now, letīs say, than in 90s or earlier in 2000. People listen to music more and want music more, but no one wants to pay for it. And that also comes to the label. So labels want to have as much as money as possible for the albums, but they still want top-quality product. Itīs hard to make top-quality product if you havenīt got that much money.
Jonas: Itīs tricky.
Jesse: So sometimes itīs easier to work alone. But! Then again, when youīre working alone, you donīt have that much money.
Jonas: And you donīt have deadlines.
Jesse: Deadlines are really good.
Jonas: Because deadlines make people work faster.

Actually, in Russia itīs the same problems between artists and labels.
Jonas: I think, itīs a global problem.
Jesse: Itīs a global problem and it doesnīt matter of the genre. It doesnīt matter at all what kind of music youīre playing.
Jonas: Itīs more like back to the 50s, itīs more about singles, not albums. Itīs more about big hits.

Youīre popular in Finland, but still your bandīs name appears on the billboards of big festivals not so often.
Jonas: We toured a little bit after out last album, then we just started working on a new record and it is still being worked on.
Jesse: The scene is very hard. If you donīt have big hits, big festivals might abandon you. And if you are not with a big label, so you havenīt got the money, thatīs pushing.
Jonas: We always get back to the same point with the labels.


Jesse, have you ever felt an influence or pressure of your brotherīs fame?
Jesse: No, never.

Maybe there were some cases when girls got acquainted with you to get to him?
Jesse: Yeah, it could be.

Among Finish artists, with whom are you getting on well and with whom are you trying to get away from?
Jonas: Weīre not trying to get away from anybody
Jesse: The scene is rather small
Jonas: The scene is getting very small and everybody knows each other.

In what atmosphere do you usually make your new stuff, are you doing it separately and exchange after or making it all together in studio?
Jonas: Talking about this album, weīre making stuff, and then give it to Jesse.
Jesse: Yeah, Iīm doing some kind of studio work: recording and producing. I know how to record different kinds of music: pop, rock, house, electronic music.

Is music for you more like work or fun?
Jesse: Both, but you also must have good muscles on your butt!
Jonas: Itīs a lot of sitting. Especially during the studio work. When youīre working in studio for three days long, you could have good things for two or three hours, but they might wonīt happen if you donīt sit. The more you work with patience without interruptions, the better ideas you get from working. Music is hard work. So itīs a mix of fun and work.

https://www.facebook.com/thisisvanitybeach
http://chanelboughtourdomain.com/



Author: Evgeniya Gyjva, Julia Andreeva, transl. S.Mahrer, photos: Julia Andreeva
Date: 2014-07-04

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